MWC 2016 Day 4 – Wrapping Up!

26 Feb, 2016Sem categoria

Time to go home and do all the homework after 4 days of intensive discussions, content, high level relationships and, of course, some fun.

MWC 2016 closes its doors leaving some clear trends:

  1. IoT – or the integration of our daily products with technology and mobility – is here to stay. Names may change, but the concept will remain.
  2. On the network side, terms like 5G, M2M communication and interoperability, NFV and SDN are gaining force to support the new use cases.
  3. On the IT side, traditional vendors reinventing themselves, like IBM, coming up with a cognitive approach, and web players exploring their knowledge of the apps world. All of them sharing the floor and content space with the new “mobility companies”, like fashion, sports, automobile, security, among others.
  4. Let’s also pay special attention to virtual reality! Applications and use cases will definitely increase with the maturity of the technology. On these four days, we could see traditional vendors battling to present themselves for this new era, and some of them are showing strong appetite, like Ericsson, Samsung, Huawei and Intel.

MWC also showed its broad scope hosting companies of all sizes and styles, lots of country-sponsored booths, like Spain, Tunisia, Denmark, and ourselves, with the BrasilIT+. Thanks for hosting us!

And of course, the strong presence of Telco operators and Service Providers on the show floor, in panels and attendance, understanding the high impacts this new wave will have on their business and operations. And the impact will be huge. After all, it is not every day we prepare ourselves to receive over 25 billion new “customers”. They will have to review their market positioning, decide whether they will be facilities or applications providers, and rethink their marketing strategies on how to get access to these news customers and services. The network will change. At the end, their operations will have to evolve to support the new flexibility, scale, reliability and the expected push for reducing costs per device or end point.

Increasing efficiency, using automation, analytics and being able to evolve continuously are not new requirements, but will be more and more critical. In a world with savvy users and smarter devices, the operations also need to be intelligent. Over 100K people from 204 different countries attended the MWC this year, and all this powerful interaction and ideas exchange certainly fostered the ecosystem. We shall see closer and stronger partnerships in order to deliver this view.

And least but not last, thank you, Barcelona! The beautiful and exciting city that hosted us in such a great shape once again.
I don’t know about you, but I know where I will be from Feb 27th. to Mar 2nd, 2017.
Hasta luego, Barcelona, looking forward to seeing you at MWC 2017.

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